Frase

Frase is an SEO content tool that connects research, briefing and optimization into one workflow, helping you create articles built around what already ranks. Instead of guessing what to cover, you start from the data behind the search results.

What it does

Frase analyzes the top-ranking pages for a topic and turns that into content briefs and outlines, showing you the questions, headings and terms worth including. As you write, its AI can help draft sections, and a content score compares your draft against the important topics so you can fill gaps before publishing. The result is content that is more thorough and better aligned with search intent.

Who it’s for

Frase is aimed at content marketers, SEO writers, agencies and bloggers who want their writing grounded in real SERP research rather than intuition. If you regularly produce articles meant to rank, it streamlines the path from research to optimized draft. It is a paid tool, so review the website for current pricing and any trial.